case study
PEAR NOVA


Overview
With a long-wearing, durable formula made to last and help strengthen the nails, Pear Nova nail lacquers and gels are the perfect blend of function and fancy. The nail color and care company, founded by licensed esthetician Rachel James, is vegan-friendly, PETA certified, and 10-free – meaning that the
polishes contain zero formaldehyde, formaldehyde resin, camphor, toluene, and dibutyl phthalate DBP
for a risk-free manicure and pedicure.
Recently, Pear Nova expanded into the gel polish realm with its Pear Nova Gel Lacquer Collection and opened the Pear Nova Nail Studio & Beauty Lounge in Chicago bridging the gap between beauty and community with luxury services in a space for artistic creativity requested by brand fans and loyal customers. Pear Nova shades may be purchased in store at the Pear Nova Studio, or online at http://www.pearnova.com.
Practice Areas
Beauty & Cosmetics









