Office Hours

OFFICE HOURS

What Is Office Hours and Why First and Last PR Built It

Scaling beauty and lifestyle brands reach a point where general advice stops being useful. The questions get more specific, the stakes get higher, and the room you need around you looks very different from the one that got you here.

Office Hours is First and Last PR's answer to that moment.

What Office  Hours is

Office Hours is a private 12-week cohort program built for beauty and lifestyle brands that are serious about what comes next. Four brands. One session per month. Each session pairs the cohort with a rotating outside specialist, logistics and fulfillment in August, retail-ready visual identity and packaging in September, Using data insights to drive scale in October - alongside Stephanie Scott-Bradshaw, CEO and Communicator-in-Chief of First and Last PR, leading the conversation.

Sessions run for 60 minutes. Stephanie opens with an observation from the beauty and lifestyle space, the cohort works through their real questions, and each session closes with a synthesized insight and a look ahead. The program closes in November with an in-person luncheon in New York City for the full cohort.

The Visibility  Playbook

Every brand that enters receives The Visibility Playbook, First and Last PR's 12-week implementation guide for beauty, wellness, and lifestyle brands preparing for a milestone. Four phases: Foundation, Launch, Build, and Momentum. One focused action per week, built around making sure the right buyers, investors, editors, and partners find a clear and credible brand when they go looking.

The playbook is the framework. Office Hours is where it gets applied.

Who This Is Built For

Office Hours is for beauty and lifestyle brands navigating a real business inflection point, a retail expansion, a major launch, a capital raise, a rebrand. Brands with momentum that want the right thinking partners in the room, not another workshop.

Four spots. Applications are reviewed before the program begins.

Learn more

Applications for the current Office Hours cohort have now closed.

Thank you to everyone who applied. Read more about the thinking behind Office Hours and how strategic visibility helps founders build lasting brands.